Carven pour Homme by Carven (2014)

Nose: Francis Kurkdjian and Patricia Choux.

Carven pour Homme, which has little to do with Carven Homme from 1999 (I won’t say “nothing at all” though), perfectly nails the intent Carven expressed about this new launch. I read on the press they aimed at offering an unpretentious, discreet yet elegant, quality and pleasant everyday scent for “a brother and a soulmate” or something like that, shortly they seemed uninterested in referencing to more trite marketing themes behind most of masculine fragrances (women, seduction, sport cars, yuppie douches having a swim ecc.), tending more to offering a crisp scent for a man who just wanto to smell nice for himself. Now, they nailed all that because Carven pour Homme is indeed – and sadly, nothing more that – a really decent, pleasant, lively and versatile woody fragrance with a subtle hint of creative distinction, mostly lying in Kurkdjian’s signature note of orangle blossoms. Nearly unperceivable, but it’s there and provides a touch of zest, a slightly “feminine” pastel sweetness to an otherwise classy but kind of dull 30-something office-safe look – an aromatic blend of wood, spices, violet: you can easily guess how this may smell, pick any mainstream woody scent from the recent years. That ephemeral and quickly-vanishing floral-orange whiff is still obviously not enough to make Carven pour Homme something significantly more interesting than a really conventional yet quality sweet-spicy woody-violet fragrance, but it surely adds a touch of interest. Overall I admit that this fragrance smells more quality and more natural than others: you won’t feel wearing the most creative scent around, but you will feel and smell really nice. Probably pointless if you’re a collector owning dozens of (probably superior) fragrances, but a well worthy option if you’re not that into perfumes and are just looking for a new signature scent. So yes, I can’t say I dislike this: maybe “nicely mediocre” and maybe slightly overpriced for the quality, but still solid and probably one of the safest and nicest “perfect gifts” for brothers, dads and boyfriends.


P.S.: No similarity with either Cool Water or Green Irish Tweed for me, it’s obviously the same league in broad terms, but there’s very little room for comparison

1 comment:

  1. I will get around to trying this, as I am a Carven fan. Still, if the idea was to have a just-smell-good scent, why not just pull out the CH formula and put it in this sexier bottle? It doesn't sound like CPH was specifically pitched to the new zeitgeist and I doubt anything in the old CH formulation is banned or prohibitively expensive. On the other hand, there is one great aspect to this release: it seems the ebay market has been flooded with really cheap old stock of CH. I now have five 50ml bottles.