Kenzo Power by Kenzo (2008)

Nose: Olivier Polge

Another example of a “potential niche sensation” in a “neglected mainstream bottle”. Give this an obscure hipster name, make 50 bottles per batch when you feel to and get rich (if not in money, in praise and hype). Jokes aside, Kenzo Power is an extremely interesting fragrance, surely one of the most creative ones by this brand, and most important, tremendously easy and enjoyable to wear regardless of any added value. Power is a really bright, white, talc-like powdery scent with a fantastic bergamot opening, a sort of gassy-spicy vibe and a really recognizable tolu balsam note, which brings it really close to that other tolu bomb – Escada Magnetism for Men. Both share that same exact sort of “creamy-powdery-medicinal Cola feel”, and while in Escada it was bolder and more predictably integrated in a YSL M7 kind of structure, Kenzo Power brilliantly and perfectly fits it in a completely different, almost opposite ambiance – a delicate, weightless, futuristic sort of abstract floral whiteness, which gets some “substance” and a sweet darker shade precisely thanks to this odd balmy feel coming and going, cleverly balanced by a subtle but persistent feel of aromatic zesty freshness (bergamot). The only far comparison that came to my mind at some point was some sort of translucent lab hologram of a grandnephew of Jaipur Homme and Escada Magnetism for Men – fresher than both. Quality-wise the blend smells synthetic in a really pleasant, creative way, somehow soothing and somehow aloof, the kind of synthetic which you quite never smelled before (who said syntethics don’t require as much talent and creativity than naturals?). The result is a really clean and bright scent with a ton of personality, some really charming and enigmatic shades, decidedly androgynous, creepy and comforting at the same time. Fantastic for summer days. Really well done.


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